"Lip Blushing" Is the Cosmetic Procedure You Didn't Know You Wanted

DueВ to theВ amazing advances made in the professional cosmetic industry, you can now wake up and walk out the door without applying a stitch of makeup but still look like you've stood in front of a mirror, artfully touching up your face for the greater part of the morning. It's treatments like microblading, eyelash extensions, filler, and even tattooed eyelinerВ which semi-permanently alter your appearance just as aВ makeup pencil, concealer, and mascara wand would-but for an extended period of time, with no removal and reapplication necessary. Each is expensive, to be sure, but imagine the time you'd have back every day that you normally spend getting ready. And if you could extend that laissez-faireВ approach to your lips? Consider a dailyВ washВ of lipstick that never wipes off, come coffee or high water. According to Christopher Drummond ofВ PFrankMD Skin Salon in New York City, this is possible with lip blushing.В

Permanent or semi-permanentВ makeup for your lips isn't a novel concept (and no, we're not talking about '90s-era tattooed lip liner). Enhancing the color of your lips with a long-lasting pigment has been explored previously in the media likeВ here, here, andВ here, but after we met withВ Dr. Paul Jarrod FrankВ (who owns PFrankMD Skin Salon, and, by the way, is Madonna's go-to derm)В last week to learn about the future of cosmetic dermatology, it sounds as though lip blushing is going to make serious waves in the coming months.

What exactly is lip blushing?

First off, it isn't like the permanent makeup of the aughts. "Traditional permanent makeup (PMU) uses a strong machine, synthetic pigments, and is embedded deep in the dermis," explains Drummond. "The PMU of today is very different. We use organic pigments and modern, digital tools. The results are much more natural looking." By deepening the color of your lips, you're creating a fuller, healthier look.

Lip tinting treatments have historically followed more of a "color within the lines" type of procedure, but Drummond uses a methodology (safe for all skin tones) native to PFrankMD Skin Salon. "While others offer lip tattoo, we exclusively offer this special technique, which includes shading, lining and pixilating (small dots)."

How do you choose your shade?

Drummond suggests a "light tint" for that subtle, plumped effect-as people say about the perfect lipstick, it should be like your lips, but better. However, that doesn't mean you have to go with a light look if you don't feel that's what you want out of the procedure. "Each shade is customized to match your lip color, and what you want," he tells us. "As a professional makeup artist, I work with you to create your perfect custom shade."

How long does it last?

Drummond shared with us you can enjoy a lip tint for up to two yearsВ without any retouching. If you don't like the shade that was chosen for you, it can be adjusted after the healing process (which takes about five to ten days) is over.

Is there any pain?

A topical numbing cream is applied, so you'll feel only a light stippling sensation as the pigment is applied. As for side effects, Drummond says that if you're working with an experienced professional, you shouldn'tВ have any issues.В

How much does it cost?

Much like with most cosmetic procedures, the price is the kicker, unfortunately. Drummond tells us that depending on how much pigment you need, it could cost up to $1500.В Remember, you're paying for quality as well as the materials. Think of it like you would any other tattoo-you don't want a $50 tattoo, just as you probably don't want a semi-permanent lip procedure that costs less than some tubes of lipstick.

How long does the treatment take?

You may be in the chair for about an hour and a half, according to Drummond, so be sureВ to block out an extra long lunch break.

Not ready to book your appointment just yet? Here are some of Byrdie's favorite subtle lip colors to test in the meantime.

Tata Harper Skincare Natural Lip Treatment $32ShopRoot Pretty Natural Vegan Tinted Lip Balm in Ballet $8ShopNoto Botanics Organic Ono Ono Multi-Benne Stain $27ShopBalmyard Beauty Baby Love Balm Lip + Cheek Tint in Black Roses $32ShopTarte Lippie Lingerie Matte Lip Tint Whisper $24ShopMilk Makeup Mini Lip + Cheek in Werk $14Shop

Up next: Take a look at the lip trend women across America are officially retiring.